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We adapt to customer habits by looking

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发表于 2023-4-4 16:32:11 | 显示全部楼层 |阅读模式
So, logically, if you extend your influence to several channels, you will better cover your market and take more space in it. This is a first advantage that will allow you to increase your turnover. More sales Then, obviously, you will make more sales if you communicate on more different channels. Finally, as we will see later, it is not that simple, there are other things to take into account.



It is the consumers who dictate the way in which Specific Database the market evolves , and it is their needs and habits that will dictate your marketing actions. If we stay true to this principle, multichannel marketing is obvious. for them on the platforms they use . There's no point posting to one channel while waiting for them to come. They are the ones to follow, not the other way around. If you adapt to the channels of your prospects, you will reach more of them, and your turnover will be more likely to increase.







In addition, the channels do not all have the same cost, and lining up on just one of them is not profitable. The benefits of a multi-channel marketing strategy The benefits of a multi-channel marketing strategy More loyalty Another potential benefit of using multi-channel marketing is that you'll make retention processes easier . In fact, if we look at the methods of Inbound Marketing and in particular the famous sales funnel, we see that it is difficult to manage all of this with a single channel.





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